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Archives for February 2011

Top 6 Mistakes Companies Make in Social Media

The world as we know it is changing and the social media landscape changes weekly --or so it seems. It's not easy to keep up! And it's really easy to fall into bad habits, get bad advice or make simple mistakes. Here I go touting my opinion again. Here are my top 5 mistakes I've noticed that companies make when embarking on their social media strategy: They do not fill out their bio (properly). They give it the ol' PR spin. That's not social. That's boring. Zzzzzzzzzzzz They don't brand their … [Read more...]