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Social Media Tip Tuesday, August 2, 2011

Wow! Can you believe it’s August already?? Summer is half over, but the social media tips are still coming daily. Here’s the latest from the past week:

  1. Incorporating video into your e-mail marketing increases click-through rates by over 96%. #smtip
  2. A new member joins LinkedIn nearly every second. Are you on LinkedIn? Are you active? LinkedIn is the under-utilized network. #smtip
  3. Automated direct messages doesn’t bring your followers closer to your brand. It pushes them away. #smtip
  4. Consider context vs content when posting on your social networks. Not all content will mean the same on different mediums. #witisf #smtip
  5. Get organized and provide value by creating an editorial calendar for social media channels. #smtip
Top blog of the week: Getting too much email on LinkedIn? (Tutorial)
Top quote of the week: “Facebook is who you went to school with, Twitter is who you WISHED you went to school with.”
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About Tracy Sestili

Tracy Sestili is CEO and Chief blogger at Social Strand Media. She is also the author of Taking Your Brand from the Bench to the Playing Field -- Social Media Fundamentals for Business.