LinkedIn continues to be an untapped resource for nonprofits. It is rich with easy steps that anyone on your board or your staff can take to amplify your message, mission and cause.
These tiny steps take less than 1 minute each to do. Here are the 5 steps and at the bottom there’s a pdf you can hand out at your next Board meeting (don’t worry, I equipped it with how-to pictures as well).
- Board members/staff can list they are a board member or staff member at your organization in their current work experience on LinkedIn
- Board members/staff members/volunteers can list your nonprofit in the new Volunteer section on LinkedIn
- Board members can post a personal status updates on their own profile highlighting events or your cause every once in a while. (Tip: the marketing team can give them the text to say)
- Board members/staff can list your nonprofit’s URL and Facebook URL under websites and make it custom so that it reads the name of your nonprofit
- Board members/staff can list your Twitter handle under the Website section




Thanks for creating a step-by-step pdf …. I’ll definately hand this to my fellow board members! Now they will have no excuses…
Haha Carleen – I love it! I hope it goes over well!
Great steps, Tracy and the pdf is super helpful!
Thanks Shanna!