About Tracy Sestili

Tracy Sestili is CEO and Chief blogger at Social Strand Media. She is also the author of Taking Your Brand from the Bench to the Playing Field -- Social Media Fundamentals for Business.


  1. Cool summary! I did this also, and was impressed with how easily it worked. I mainly took part for my own education, and I can see how this would be useful for certain clients, especially with well-timed tweets and select hashtag usage, depending on the target audience. One thing, though – it seemed a bit pricey for what you get, and especially considering the speed of traffic on Twitter. What do you think of their pricing?

    • Tracy Sestili says:

      Hi Richard, I thought that compared to the advertising on Facebook and LinkedIn that I actually got better results for what I was looking for. I agree, it’s a tad pricey at first look but I thought that the conversion was better. I just got a $50 credit from Facebook and am going to try them again in the new timeline and see if that makes a difference from before or in comparison to Twitter. I’ll let you know via a blog post. Thanks for the comment. Cheers.

  2. Thanks for the information.have been struggling to put my blog out there


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  2. Quora says:

    Why doesn’t Twitter allow users to deactivate the “who to follow” box?…

    There are a few reasons for this feature that can be observed as a user: The biggest reason: It is a revenue stream Advertisers can use promoted accounts to appear in the “Who to follow” module for users who are most likely to find the brand relevant…

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  4. […] seeing great success and others thinking it was a waste of time and money. On the other hand, one blogger noted a 300% growth rate in followers over 48 hours of ads and promoted […]