Below is an infographic created by WordStream comparing Google and Facebook display advertising components (not the companies against each other). They think that in terms of reach and revenue, Facebook and Google are pretty equal when it comes to display advertising. But when it comes to targeting options and ad formats, they claim that Facebook doesn’t quite cut it. See for yourself and let me know what you think in the comments below. Then come back tomorrow for my blog on 5 ways to optimize Facebook Ads. Enjoy!
Facebook Ads vs Google Ads Infographic
September 4, 2012 by Tracy Sestili
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About Tracy Sestili
Tracy Sestili is CEO and Chief blogger at Social Strand Media. She is also the author of Taking Your Brand from the Bench to the Playing Field -- Social Media Fundamentals for Business.