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[Free Tutorial] Back to Basics: What Is Blogging and How Does It Work?

Are you thinking about starting a blog? Do you already have one but have low readership? Then you need to read my Back to Basics: What is Blogging and How Does It Work? tutorial.

Blogging isn’t for everyone. Usually when I sit down with a client I ask them these three questions:

  1. Do you like to write — a lot?
  2. Are you passionate about a topic?
  3. Do you have time to write at least once per week?

If their answer is ‘no’ to any of them, I tell them they shouldn’t be blogging.

If I sit down with someone who has already been blogging for a while but isn’t seeing the results they would like to see then we look at a bunch of other things from headlines, length of posts, types of posts, times of posts, and blog platform.

Whether you know a little, nothing, or a lot, this free 7-page tutorial will help you get on track with blogging.

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About Tracy Sestili

Tracy Sestili is CEO and Chief blogger at Social Strand Media. She is also the author of Taking Your Brand from the Bench to the Playing Field -- Social Media Fundamentals for Business.

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