5 Ways To Land a Job Using Social Media

The economy is still crappy for many and if you are finding yourself suddenly unemployed looking for a job, you should have these 3 steps in your arsenal to land that next job.

  1. Let your Title in your profile work for you.Your title in your LinkedIn profile defaults to your current job, but you can edit it to make it say whatever you want and using keywords for the job title that you are going for will help. For example:
    Project Manager/Program Manager/PMO Governance
    Using Title to Land Job on LinkedIn – Anyone looking for a Project Manager or Program Manager, or someone with PMO experience, I will find this person in the search results.
  2. Download the tool bar for WhoWorks.At. This allows you to see who in your LinkedIn profile works at a specific company. So if you are browsing the web and find a job listing, click the little icon for WhoWorks.At in your browser and instantly get your connections at that company. Reach out to them individually. Remember, it’s not what you know, it’s who you know. For example, if I was trying to get a job at Google, here’s what it would look like:
  3. Utilize your network.Send a message through LinkedIn to someone who works at the company and ask them if they wouldn’t mind handing in your resume for you. Here’s an example of how to phrase that so it doesn’t seem so pushy:

    Hi [name],

    Hope you are doing well. I don’t know if there is any type of referral bonus at [insert the company name you are applying at], but I wanted to check with you before I apply for [list position] in case you could benefit from any referral bonus should I get hired. Should I send you my resume or apply directly through the site?
  4. Create an online resume. Everyone should own their name URL. But even if you don’t, you can still utilize GoogleDocs or to upload your paper resume online and you can also download these apps on LinkedIn and add them to your profile.
  5. Utilize Google’s keyword finder. When you are building your resume/profile online, think about what keywords you want to associate with yourself. Using this tool will generate all of the key phrases and search terms associated with this keyword and using the top ones will enhance your online social profile/resume.

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About Tracy Sestili

Tracy Sestili is CEO and Chief blogger at Social Strand Media. She is also the author of Taking Your Brand from the Bench to the Playing Field -- Social Media Fundamentals for Business.


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