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Facebook Launches News Feed Targeting on Organic Posts

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The other day I was doing a demo for someone and noticed that my Facebook Page had an extra icon in the status update box. I clicked, and to my surprise, it was "Add Targeting." But here's what you need to know: This is News Feed targeting, not post targeting. Anyone who comes to your Facebook Page can still see these posts. It just limits who can see them in their News Feed. The more targeting filters you add, the fewer people you will target. The minimum number of people you can target … [Read more...]