Black Friday 2013 Trends and Predictions for SoLoMo

Retailers have been trying to get people to shop on the day after Thanksgiving since the late 19th century, according to During this time large department stores such as Macy's or Eaton's would host a parade. These parades would be a major source of holiday advertising campaigns for these stores. What the department stores noticed was that after the parade, people would go shopping. Over time this melded into the tradition we have today and because it puts many stores from … [Read more...]