How to Say More with Less on Twitter

Everyone who reads this blog knows I’m a Twitter addict (and Words with Friends/Scrabble).  I get my news from Twitter. I meet new people on Twitter. I get inspiration on Twitter. It’s awesome.  I love it because of the brevity and how easily it is to skim for content or things I might be interested in. But what I’ve realized is that not everyone knows the tricks of the trade on how to say more with less. So here are my 7 tips on how to say more with less on Twitter.

1. Write and Rewrite.

Let’s face it, the only way you get good at tweeting is practice, practice, practice. You need to write it so that it sounds good enough for you to click on it.


2. Use synonyms to cut down on characters because every character counts in a tweet, even the spaces.


3. Eliminate implied words. You don’t have to say every “if, and, but, the, that”



4. Use numbers and symbols in lieu of writing them out.



5. Abbreviate words when possible and make sure they make sense to most people.  For example, LOL is common for laugh out loud. But many people might not know what you mean when you say TTYL (talk to you later)

Twitter acronymns


6. Use a URL shortener like or because every character counts.

URL Shortener


7. A picture can be a thousand characters. Say more with a picture.



Bottom line, take time to plan your tweets carefully. The whole idea is that you want them to be retweeted by as many degrees of separation as possible and the only way to do that is to be brief.

On Twitter, brevity is best. [click to tweet]

Are there any other ways you can think of to be brief on Twitter? Let me know in the comments.


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About Tracy Sestili

Tracy Sestili is CEO and Chief blogger at Social Strand Media. She is also the author of Taking Your Brand from the Bench to the Playing Field -- Social Media Fundamentals for Business.