How to Spruce Up Your YouTube Channel

Navigate YouTube ChannelWith more than a billion unique visitors visiting YouTube every month, it’s essential for you or your brand to have their own YouTube channel. And it’s more than just a video channel. According to Nielsen, YouTube reaches more U.S. adults ages 18-34 than any other cable network.  So it’s important that your channel represent all that you brand stands for. Recently at the beginning of June, Google started to force everyone into the new YouTube layout. Some people hung on to the bitter end, but are now forced to live in the new YouTube world.

Here’s a tutorial on how to navigate and spruce up your YouTube channel from channel art to links, to adding your own custom sections and channel trailer. View it below or watch it directly on YouTube.


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About Tracy Sestili

Tracy Sestili is CEO and Chief blogger at Social Strand Media. She is also the author of Taking Your Brand from the Bench to the Playing Field -- Social Media Fundamentals for Business.