Social Media Tip Tuesday, April 24, 2012

In case you missed it, here are my social media tips that I tweeted over the past week. Enjoy!

1. Don’t build a content strategy w/o knowing who you’re trying to serve & what they really want/need from you.#smtip

2. Provide content people love and can’t find elsewhere to improve going viral #smtip
3. Social media makes reaching a broad audience easy, that’s not always the goal.Target your segments. #smtip
4. Provide the information users want, not the information you want to deliver. #smtip
5. Relate to individuals & engage individuals to show you care, & that you have stake in your brand. #smtip

Top Blog last week: Pinterest and 16 Pinterest-Like Websites: Who Came First?

Today in history: In 1800, the Library of Congress was established in the United States.


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About Tracy Sestili

Tracy Sestili is CEO and Chief blogger at Social Strand Media. She is also the author of Taking Your Brand from the Bench to the Playing Field -- Social Media Fundamentals for Business.