Social Media Tip Tuesday, May 15, 2012

In case you missed it or in case you are not familiar with this blog, every Tuesday I post the social media tips I posted on Twitter for the past week.

  1. Revenue per email averages 2x higher for ‘Friends and Family’ campaigns #smtip
  2. Cross-channel marketing requires an integrated approach across company silos #smtip
  3. Focus on the customer and their experience and journey to be successful in promoting your product #smtip
  4. Customer engagement = listening, analyzing, planning, then speaking. #smtip
  5. Customers want personalized, relevant experience both online and off. Deliver!#smtip

Top blog last week: Statistics of 5 Social Networks [Infographic]

Today in history: Nylon stockings went on sale for the first time in the United States.

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About Tracy Sestili

Tracy Sestili is CEO and Chief blogger at Social Strand Media. She is also the author of Taking Your Brand from the Bench to the Playing Field -- Social Media Fundamentals for Business.