5 Ways to Create a Catchy Headline

You've seen it before, "create a catchy title or headline to your content and people will click on it." But then you scan the rest of the article searching for how do you exactly create a catchy headline? The Content Marketing Institute stated last month that in their research effective headlines have one or more of the following tactics: Have 8 words or fewer (21% higher click thru rate or CTR) Use questions to provoke thought Use lists with odd numbers rather than even numbers in the … [Read more...]