How To Develop Your Online Brand

For the past two fall semesters I've had the honor of teaching branding & social media courses at Hult International Business School. The students are awesome and I always walk away with learning something from them (more on that below). One of the main exercises I start out with is a mind-mapping exercise geared toward helping them figure out who they want to be online and help them develop themselves as thought leaders in their area. And right now I want to thank Ryan Hanley¬†(Thanks!) for … [Read more...]